Me: "So what are you going to carve your pumpkin as for the Announcer Pumpkin Carving Challange?"
Co-worker: " Um, I'm not sure...I was thinking a pirate."
Me: "That is a great idea. You will probably get lots of votes just because kids like pirates. Pirates & vampires are really hot right now."
Co-worker: "Ohh, a vampire. That is a good idea too. I should try to carve Robert Pattinson's likeness."
Me: "I'd vote for you."

I think I'm missing the point of the competition.